CEC News

Interview with Dr. Peter Schoeggl, Vice President Business Field Racing and Vehicle, AVL LIST GmbH

Dr. Peter Schoeggl teaches "Automated & Connected Driving" in MBA Mobility Transformation.

Dr. Peter Schoeggl

Dr. Peter Schoeggl, Vice President Business Field Racing and Vehicle, AVL LIST GmbH

Mobility is currently undergoing a fundamental transformation. Technologies and innovations are key factors in shaping our mobile future. TU Wien offers the new MBA Mobility Transformation, opens an external URL in a new window for (future) managers who want to actively accompany the path to zero-emission mobility and design innovative mobility concepts.

Dr. Peter Schoeggl, Vice President Business Field Racing and Vehicle, AVL LIST GmbH teaches "Automated & Connected Driving" in our MBA Mobility Transformation. In our interview, he talks about Automated & Connected Driving, why this topic is relevant for executives, what impact the topic has on companies and society, and what he wants to teach students.

As an expert, why am I so passionate about Automated & Connected Driving? 

  1. We make future vehicles much safer. Automated and connected vehicles recognize dangers in the environment and react independently to avoid dangerous situations. This will drastically reduce the number of accidents. For this it is necessary to develop sensors, information systems and intelligent control systems that reliably predict actions around the  vehicle under all traffic and weather conditions and react accordingly considering the next future.
  2. We learn our vehicles to drive by themself. Automated driving will not only increase safety, autonomous driving will also make it possible to carry out entirely new activities in the car. The automated car becomes, in conjunction with connectivity, a multi-purpose device in which activities such as working, sleeping, eating and shopping can be carried out. The enable this, it needs to work out how people want to be driven to feel safe. How does a car have to drive to make the car passengers feel safe enough to sleep for a few hours? The future manufacturer-DNA will be influenced by this. To achieve this, it is necessary to develop sensor, computer and control structures with which the vehicles can be driven safely and comfortably for people, depending on the wishes of the occupants. Self-driving cars can certainly be seen as a major milestone in the automotive industry and we have the opportunity to play a key role here.  

Why is the topic relevant for leaders? 
From the technical point of view, a large number of vehicle domains are affected: sensors, control devices, software, actuators, connectivity devices. ADAS, AD and connectivity also influence all future E/E architectures, keyword domain and central computer. In addition, there are the topics of safety, ergonomics, interior design, medical factors such as seat design, physiology and psychology. The connectivity makes it possible to calculate of less critical functions no longer in the car, but in backend systems in order to reduce the energy consumption in the car. Seen from the outside, the requirements for liability, insurance, TCO (total cost of ownership), but also terms of employment (from home office to car office) are changing. Automated & connected driving redefines many topics of mobility, therefore this is important for a large number of leaders in different areas.  

How does this topic effect companies or society?? 
When commuters work an hour in the vehicle every day, communication channels, employment relationships and insurance conditions within the company will change, keyword is “car office”, referring to “home office”. When vehicles produce nearly zero accidents, crash zones can be designed differently, which will change the constructions of future vehicles. Socially, the issues of reduced accident rates, insurance, fears of accidents involving autonomous vehicles and fears of accidents caused by hacker attacks are changing.

What do the participants learn from me?  

Advantages and challenges for the development of automated-, autonomous driving and connectivity systems, technical structures of automated vehicle systems and connectivity devices, architecture of ADAS, AD and connectivity. Sensors, control devices, software, functions, actuators, safety and security topics, required safety, ASIL levels. Legally prescribed acceptance procedures, new safety legislations GSR, NCAP testing procedures, development processes towards agile development, virtual development methods, cloud computing, artificial intelligence and an outlook on future topics.

The MBA Mobility Tranformation, opens an external URL in a new window starts on May 27 2021 for the first time.

Key Facts

  • Final Degree: Master of Business Administration (MBA) in Management & Technology | Mobility Transformation
  • ECTS-Points: 90 ECTS
  • Duration: 3 Semester + Masterthese
  • Format: Berufsbegleitend, geblockt in Modulen
  • Language of tuition: German
  • Tuition fee: EUR 24.400 (excl. expenses for travel and accommodation)
  • Admission requirement: First academic degree; 3 years of work experience; personal interview
  • Locations: TU Wien, Wien-Umgebung
  • Academic directors: Univ.Prof. Dr.-Ing. Sebastian Schlund & Dr. Sandra Stein
  • Program Start: May 27, 2021
  • Deadline for application:  Mai 2, 2021

Key Learnings

  • Innovative solutions for the mobility technologies and infrastructures of tomorrow
  • Modern business models and mobility platforms for passenger and freight transportation
  • Know-how for shaping zero-emission mobility by 2050
  • Co-determination and decision-making authority in questions of management and new technologies
  • Strengthening of your leadership personality
  • Additional qualifications through freely selectable subjects in the areas of project management and business law