Univ.Prof. Dr. Marc Gruber

Univ.Prof. Dr. Marc Gruber

École Polytechnique Fédérale de Lausanne (EPFL) | Schweiz

Marc Gruber is associate professor at the College of Management of Technology at Ècole Polytechnique Fédérale de Lausanne (EPFL) and holds the Chair of Entrepreneurship and Technology Commercialization (ENTC).

Marc Gruber was born in Munich, Germany, in 1972. In 1995 he graduated in management from the University of St. Gallen and received a PhD in management from the same university in 2000. In spring 2005, he received a venia legendi from the Munich School of Management for his habilitation thesis on marketing in new ventures. He joined EPFL in the fall of 2005 coming from the Munich School of Management, University of Munich, where he was the vice-director of the Institute of Innovation Research, Technology Management and Entrepreneurship (INNOtec) and manager of the ODEON Center for Entrepreneurship. He has held several visiting scholar posts at the Wharton School, University of Pennsylvania, where he conducts research on technology commercialization and entrepreneurial marketing.

Marc Gruber's research focuses on new venture creation and the commercialization of innovative technologies. In theoretical as well as empirical studies, he has closely analyzed several aspects of the entrepreneurial process - for example, opportunity recognition, marketing planning in VC-backed companies, the adaptation of firms to changing business environments, and the contracting process between entrepreneurs and venture capitalists. In his research, Marc Gruber draws on various theoretical lenses offered by planning and decision-making theory, organization theory, strategic management theory, and marketing theory.

He has published his research on entrepreneurship in several leading journals such as Management Science, Organization Science, Academy of Management Journal, the Journal of Business Venturing, Entrepreneurship Theory & Practice. In addition, he is the co-editor of a textbook on entrepreneurship and was a regular contributor to a weekly column on entrepreneurship in the "Frankfurter Allgemeine Zeitung". Marc Gruber's teaching has won high praise at several institutions of higher education and executive education programs such as the University of Munich, the Vienna University of Economics and Business, the University of St. Gallen and the Collège des Ingénieurs (Paris).


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